For many companies and organizations, a "shipping container" is a box you saved from a shipment you received with the label peeled off or crossed out, and a new shipping label applied. If this is how you ship out your products, you're missing out on some important benefits custom shipping boxes can provide. First, a custom shipper is sized for your products and needs, with the strength necessary to protect products in transit with minimum packing materials filling empty space inside the shipper. Second, shippers can be printed with your brand message so that potential customers are exposed to your brand before the products even reach the store shelves. It's a professional presentation that can make a real difference in how your company is perceived.